Privacy Policy of ReefBridge Hospitality Tech
At ReefBridge Hospitality Tech, accessible from our online platform, one of our main priorities is the privacy of our visitors and users. This Privacy Policy document outlines the types of information that is collected and recorded by ReefBridge Hospitality Tech and how we use it. We are committed to protecting the privacy and security of the personal data of our customers and site visitors. This policy applies to all our services, including our hotel property management systems (PMS), online booking engines, guest communication platforms, revenue management tools, and robust channel manager solutions tailored for hotels, hostels, and serviced apartments.
Information We Collect
We collect various types of information for different purposes to provide and improve our services to you. This includes:
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Personal Data:
While using our service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to: names, email addresses, phone numbers, job titles, business addresses, and payment information relevant to the subscription or use of our software solutions. This data is typically provided by you when you register for an account, subscribe to our services, or contact us for support.
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Usage Data:
We may also collect information on how our service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.
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Client-Specific Data:
As part of providing our hospitality software solutions (PMS, booking engines, etc.), our system may process data related to your guests (e.g., guest names, booking details, preferences). This data is controlled by you, our client, and we act as a data processor. We process this data strictly under your instructions and in accordance with our data processing agreements with you.
How We Use Your Information
ReefBridge Hospitality Tech uses the collected data for various purposes:
- To provide and maintain our services, including the operation of hotel property management systems (PMS) and online booking functionality.
- To notify you about changes to our service.
- To allow you to participate in interactive features of our service when you choose to do so.
- To provide customer support and technical assistance for our software solutions.
- To gather analysis or valuable information so that we can improve our services.
- To monitor the usage of our service.
- To detect, prevent, and address technical issues.
- To manage your account and subscription, including billing and invoicing related to our channel manager and revenue management tools.
- For direct marketing, provided we have received your consent, to inform you about new features, products, services, offers and events related to our hospitality tech solutions.
Legal Basis for Processing Personal Data Under GDPR
If you are from the European Economic Area (EEA), ReefBridge Hospitality Tech’s legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it:
- ReefBridge Hospitality Tech needs to perform a contract with you (e.g., providing our PMS or booking engine services).
- You have given ReefBridge Hospitality Tech permission to do so.
- The processing is in our legitimate interests and it's not overridden by your rights.
- For payment processing purposes.
- To comply with the law.
Retention of Data
ReefBridge Hospitality Tech will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. ReefBridge Hospitality Tech will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this data is used to strengthen the security or to improve the functionality of our service, or we are legally obligated to retain this data for longer periods.
Transfer of Data
Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those from your jurisdiction. If you are located outside Australia and choose to provide information to us, please note that we transfer the data, including Personal Data, to Australia and process it there. ReefBridge Hospitality Tech will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.
Disclosure of Data
We may disclose your personal data in the good faith belief that such action is necessary to:
- To comply with a legal obligation.
- To protect and defend the rights or property of ReefBridge Hospitality Tech.
- To prevent or investigate possible wrongdoing in connection with the service.
- To protect the personal safety of users of the service or the public.
- To protect against legal liability.
Security of Data
The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security. We implement robust technical and organizational measures, including encryption and access controls, to safeguard data processed within our PMS, booking engines, and other platforms.
Your Data Protection Rights Under GDPR
If you are a resident of the European Economic Area (EEA), you have certain data protection rights. ReefBridge Hospitality Tech aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data. If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us. In certain circumstances, you have the following data protection rights:
- The right to access, update or to delete the information we have on you.
- The right of rectification.
- The right to object.
- The right of restriction.
- The right to data portability.
- The right to withdraw consent.
Please note that we may ask you to verify your identity before responding to such requests. You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).
Service Providers
We may employ third-party companies and individuals to facilitate our service ("Service Providers"), to provide the service on our behalf, to perform service-related services or to assist us in analyzing how our service is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
Analytics
We may use third-party Service Providers to monitor and analyze the use of our service. This helps us understand user behavior and improve our hospitality technology offerings.
Links to Other Sites
Our service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.
Children's Privacy
Our service does not address anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children have provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers. Note that our hospitality software solutions are designed for business-to-business use and are not intended for direct use by individuals under 18.
Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our service, prior to the change becoming effective and update the "last updated" date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy, please contact us:
- By mail: 2847 Flinders Lane, Level 8, Melbourne, VIC, 3000, Australia